For the opening of Ruya Mill Hill, Digitalist focused on transforming a one-day launch into a long-term marketing asset. Rather than simply documenting the event, the objective was to create a polished visual narrative that communicated energy, scale, and brand confidence from day one.
Through a combination of editorial-style photography, dynamic event videography, and aerial drone coverage, Digitalist captured the venue in motion—guests arriving, spaces filling, and the atmosphere building throughout the evening. The content highlighted how people experienced the brand in real time, giving future customers an immediate sense of the environment and social appeal.