Located in the heart of Mayfair, Guillam Coffee House set out to establish itself as a go-to destination for discerning coffee and brunch lovers. Digitalist partnered with the café
to shape a refined visual identity that reflected its premium setting, elevated menu, and sophisticated ambience—while remaining approachable and social-first.
The creative direction focused on capturing more than just food and drinks. Through carefully styled photography and cinematic videography, Digitalist highlighted the craftsmanship behind each dish, the richness of textures and presentation, and the effortless elegance of the space. Natural light, subtle motion, and composition were used to mirror the calm confidence of the brand and the exclusivity associated with Mayfair.
Alongside aesthetic-led content, Digitalist supported community growth by producing shareable, engagement-driven visuals designed to perform organically across social platforms and paid placements. The result was a cohesive content library that strengthened brand perception, increased visibility, and positioned Guillam Coffee House as a lifestyle destination rather than just a café.